Scale Smarter. Build Stronger.

Unlock the potential of your business with strategy, structure, and leadership built to last.

Operational Design & Transformation

We design organizations and systems that drive clarity, efficiency, and scale.

From Amazon to D2C, we optimize digital channels to unlock sustainable growth.

We step in as trusted operators, delivering interim & fractional COO leadership and board-level guidance.

Ecommerce Acceleration
Leadership & Partnership

About Veya Strategy Group

At Veya Strategy Group, we work alongside founders, boards, and investors to turn vision into scalable reality. We believe clarity creates confidence, and every engagement is about building the structures that allow companies to grow stronger.

The firm was founded by Zoë Rowell, a proven operator who has managed billion-dollar portfolios for Fortune 500 companies and guided venture-backed startups through pivotal transformations. Her work has spanned crisis navigation, e-commerce acceleration, and organizational design, always with the same focus: creating systems that deliver growth at scale.

We are more than consultants. We are partners in execution, trusted to bring discipline, strategy, and leadership where it matters most.

Our Services

Transforming visions into scalable operational strategies for high-growth companies.

E-Commerce Acceleration

We drive results across both D2C and marketplaces. From optimizing your Amazon storefront to scaling direct-to-consumer channels, we turn underperforming assets into engines of profitability. Our approach blends operational rigor with growth strategy so your digital business can scale with confidence.

Leadership & Partnership

When companies need more than advice, we step in. As interim or fractional COO, we provide hands-on leadership and board-level guidance tailored to your needs. We become the partner you can trust to stabilize operations, execute transformation, and position the business for long-term success.

Operational Design & Transformation

We architect organizations for scale. Whether you are building from the ground up, rethinking culture and systems, or operationalizing a high-stakes project, we design structures that align talent, process, and strategy. The result is clarity, efficiency, and a framework that unlocks growth.

A close up of a pencil and a cell phone
A close up of a pencil and a cell phone

Our Partners

Trusted by Leading Brands

Let's Build What's Next

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